PositivityTech

Challenge

PositivityTech launched the Bias Index, identifying banks’ customers’ complaints about discriminatory and racist practices. To combat institutional discrimination, PositivityTech wanted to gain exposure for this critical tool.

Achievement

Strategic public relations efforts landed PositivityTech’s Bias Index in top industry publications, including American Banker, Banking Dive, Fintech Times, and BAI.

Impact

PositivityTech’s timely coverage amplified the platform’s capabilities, and led to speaking engagements and potential client meetings.

SpringFour

Challenge

During the pandemic, SpringFour, a social impact fintech, helped millions of American households access financial assistance resources via banks and other financial institutions. SpringFour wanted to showcase its increased demand.

Achievement

With timely and tailored pitches to a range of media outlets, Enunciate landed

coverage in top-tier, industry, and local media, including Forbes, American Banker, Chicago

Inno, and Thrive Global.

Impact

SpringFour’s positive and expansive press opened the door to new partnerships with additional banks and financial institutions.